LIONEL MESSI has been spotted wearing a bright pink BARBIE watch worth an eye-watering £700,000.
The Inter Miami star flexed the ultra-rare Rolex timepiece as he saw his side draw 0-0 with Cincinnati on Saturday night.
Messi, 38, was not on the pitch as he was serving a one-match ban for skipping Major League Soccer's All-Star game last week.
The eight-time Ballon d'Or winner instead sat in the stands alongside his son Thiago, 12, in a stylish white shirt and beige shorts.
But it was the stunning Rolex Daytona "Barbie" that stole the show.
The incredible watch is built using a pink sapphire diamond, which matches the Inter Miami home kit, and features 18 carat yellow gold.
Reports suggest that only ten of the luxury accessory have been made by Rolex.
It is not available to buy anywhere and the prestigious watch brand have never advertised the piece.
They instead are believed to have contacted their most valued clients that are "deemed worthy of getting The Call from The Crown".
Celebs are said to have paid around £310,000 for the watch.
And if any of the ten where to become available on the market, they are likely to sell for £700,000 or higher.
The only other Rolex Daytona "Barbie" to be spotted was on the wrist of actor Mark Wahlberg.
After cheering on Inter Miami at the Chase Stadium in Fort Lauderdale, Messi and his family went to a Coldplay concert.
He was joined by his stunning wife Antonela Roccuzzo and their three sons.
Messi hit the headlines at the gig after he and Antonela were shown on the kiss cam.
The couple did not kiss nor did they recreate the meme like many others had done of married Astronomer CEO Andy Byron and HR employee Kristin Cabot trying to duck out the way of the camera amid an alleged affair.
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